Lead by serving
Understand the people you lead and the customers you serve. Build influence by contributing to their success.
About Gene Riordan
Helping business owners, new leaders, and sales professionals grow their leadership, influence, and ability to sell.

A practical perspective
Gene’s work brings leadership and selling together—because the way you connect with people shapes the way your business grows.
At Strategic Technology Application Resources, LLC, Gene helps business owners, emerging leaders, and sales professionals strengthen the skills behind meaningful business growth. His background spans more than 40 years in sales, marketing, and consulting, with a focus on understanding business problems and helping clients create value.
His coaching starts with what matters to you: your vision, your purpose, and the customers you want to serve. From there, the work focuses on developing your leadership, influence, and communication skills alongside a clearer approach to selling and growth.
As a Maxwell Leadership Certified Trainer, Speaker and Coach, Gene draws on licensed leadership content to support private coaching, group training, and facilitated masterminds. These settings create space to exchange ideas, explore challenges, and bring fresh thinking back to your work.
The approach
Gene’s approach is grounded in servant leadership, thoughtful conversation, and the value of learning with others.
Understand the people you lead and the customers you serve. Build influence by contributing to their success.
Make space for questions, different perspectives, and honest reflection in private and group settings.
Draw from Maxwell leadership principles, Ben Franklin’s teachings, and practical business experience.
Leadership in business & community
Gene’s perspective has been shaped by business development, professional networks, and service in the community.
Alongside his years with BNI, he has served as a chapter board member and past president of the Philadelphia Chapter of the Association of Information Technology Professionals.
Coaching, consulting, leadership development, and sales and marketing training for business owners and professionals.
Business development consulting in information technology and open-source systems services.
Volunteer leadership and training supporting 46 Optimist clubs.
Supporting districts across the region, from North Carolina through Pennsylvania and New Jersey.
Let’s talk about your growth
Tell Gene where you want to go—and what is getting in the way. Explore the coaching or mastermind approach that fits your goals.